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A Surprising New Definition of Wealth with Asmâa Methqal

Asmâa I. Methqal is a connection catalyst, trainer, facilitator, business strategist, and an advocate of Feminine Leadership. She is passionate about helping women entrepreneurs and executives unlock their highest potential, activate their feminine power, and launch their dream business from their zone of genius, so they can live a life of connectedness and fulfillment. Asmâa is known for her authenticity, passion, and engaging conversations! Her clients love her dynamic and depth expertise in Business, Branding, Design Thinking, Movement Therapy, Emotional Intelligence, and Appreciative Inquiry. Asmâa is the founder of Fire and Flow.


Asmâa shares her story growing up in Morocco being stifled as a female with ambition and desire to have her own business. She left without any support and headed to Canada where she proved herself and created a successful marketing business, but only to find herself exhausted, drained and unhappy. She took a deep inner journey and found her intuition and feminine essence that had been buried years earlier as a little girl in Morocco. Here are some of the take-aways from our conversation that I think can help anyone in excavating your most authentic self.


  1. Don’t be afraid of the blank canvas. Embrace times of change and new possibility. 
  2. With regards to intuition — if you hear a small whisper, it’s your intuition. If you hear a loud voice yelling at you, it’s your ego. 
  3. Our bodies are incredibly wise. Pay attention to any ailment or issue as it will always point to an underlying emotional reaction to heal or address. 
  4. The ultimate expression of wealth is being comfortable with yourself within and all the way through.
  5. Take your pleasure seriously! Make time for pleasure and joy every single day.


To get a copy of her ebook, go to


Connect with Asmâa Methqal


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Join host Julie Reisler, author and multi-time TEDx speaker, each week to learn how you can tap into your best self and become your You-est You® to achieve inner peace, happiness and success at a deeper level! Tune in to hear powerful, inspirational stories and expert insights from entrepreneurs, industry thought leaders, and extraordinary human beings that will help to transform your life. Julie also shares a-ha moments that have shaped her life and career, and discusses key concepts from her book Get a PhD in YOU

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