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Your Soul Knows Your Story with Selena Soo

Meet Selena Soo

Selena Soo is a publicity and marketing strategist for visionary entrepreneurs, experts, and authors who want to reach millions with their message. She’s helped clients and students get featured in places like O, The Oprah Magazine, Forbes, and Inc. and land interviews on popular podcasts and national TV. Many of Selena’s clients have become industry leaders with six and 7-figure businesses, raving fan bases, and hundreds of thousands of followers. Her signature approach comes down to building powerful and long-lasting relationships with influencers and the media in a thoughtful, authentic way. A former New Yorker, Selena now lives by the beach in beautiful Puerto Rico. Selena has created an amazing free publicity calendar for you. Get your copy at


What I love About Selena

I so appreciate Selena’s willingness to be vulnerable and move through discomfort to be of greater service in the world and go after her dreams. As a natural introvert, Selena Soo talked about how she got into the world of publicity and spoke on stage and in a public way. We talked real deal here about her struggle with depression, and in that search to feel better, she found coaches and incredible leaders in the personal growth world who changed her life. In this true desire to help others move through feelings of angst, depression, and trauma, she realized she wanted to help others feel supported and not alone through publicity, which led her to create her Impacting Millions program. Selena talked about how she has transformed perfectionistic thinking, and rather than grading herself on an impossible standard of perfection, she now asks herself these questions anytime she puts herself out there:

1. Did I show up generously?

2. Was I present? I think these questions are total game-changers for the way we reflect, review and often rate ourselves. In the end, it is all about being of greater service and being truly available, present, and generous. 


Deep Down, Your Soul Knows Your Story

One of the reasons to tap into publicity and share your story is that when you do so, you can help others know they are not alone. Selena shared about breaking the silence when she was terrified to leave an emotionally abusive relationship that ended up becoming a total nightmare. She knew how alone life felt going through this trauma and believed that by sharing her story, she could help others identify and leave abusive relationships. Deep in her soul, she was clear that it was necessary to share what she had learned even amidst the fear of coming out about such a traumatic experience. The power of publicity was writing her story in an article that then touched hearts all over the globe. Your soul knows your story, and if you feel pulled to help others, it’s a gift to let others into your life lessons.


Creating Role Models In The World

Through publicity and helping others feel seen and understood, you are taking your power back and becoming what Selena calls a role model in the world. Selena Soo’s signature powerful program, Impacting Millions, does just this. It will teach and guide you how to become a role model at the highest level through publicity and the media. If others don’t know you exist, you can’t help as many people. 


Impacting Millions, One Person At A Time

Selena Soo tells us you’ve got to get clear on your ‘why’, and your soul’s story. You also need to know what’s attractive to the media and how to make your pitch as magnetic as possible so that your words can inspire others. Impacting Millions teaches you these strategies, tools, and methodologies and how to leverage media opportunities to grow and ultimately impact millions.


High Standards for Integrous Living

Selena shared some of her guiding principles, which I hope inspire you as much as they’ve inspired me. She has 12 principles printed out that she reviews daily. You can do the same — review these and add others that feel true. A few of her top principles: 

  1. Prioritize Peace 
  2. Hold high standards for your inner circle 
  3. Respond thoughtfully versus reaction mindlessly (there’s a power in the pause) and 
  4. Prioritize wellbeing.  

Lastly, we joked at the end about loving our beautiful gold pendulum necklaces by Satya Jewelry. If you want to get one for yourself (we’ve filled ours with rose quartz stones and a blessing), go to and use the special coupon code JULIE20.  


Final Thoughts

Selena Soo reminds us that by telling your soul story you can connect deeply with others. She teaches in her program Impacting Millions how to take that story and connect not just with a few but to use publicity on a larger scale to literally impact millions of people. 



Looking To Help Other Empaths Design Their Best Life?

If you are feeling a strong urge to help other big-hearted empaths get unstuck and design their best life, you’ve got to check out my Life Designer Coach Academy. It is a world-class, four-month virtual live coach certification program that will give you the proven tools, techniques, practices, and methodology to be a powerful coach. This coaching program is for aspiring and current coaches looking to fill in the missing pieces and gain confidence and mastery both in the coaching core competencies. It will also expand your integrative health modalities from a mind-body science, positive psychology, and healing arts perspective. The next Cohort begins 5/18/22 and has limited spaces available. To learn more about the Life Designer Coach Academy, go to  

Connect with Selena Soo


Sacred Connection

As always, this community is a sacred, safe place built on love and acceptance. It was created to help you evolve and expand into your highest self. Please share your wisdom, comments, and thoughts. I love hearing from you and learning how you are being your truest, you-est you. Please join us in our Facebook group The You-est You® Community for Soul Seekers

Join host Julie Reisler, author and multi-time TEDx speaker, each week to learn how you can tap into your best self and become your You-est You® to achieve inner peace, happiness, and success at a deeper level! Tune in to hear powerful, inspirational stories and expert insights from entrepreneurs, industry thought leaders, and extraordinary human beings that will help to transform your life. Julie also shares a-ha moments that have shaped her life and career and discusses key concepts from her book Get a PhD in YOU

Here’s to your being your you-est you!


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